About me

I’m Lizzie,
A ux designer who turns ambiguous, complex problems into experiences that move the needle for both users and the business.
Currently designing @ Nordstrom, leading design for our point of sale (POS+) loyalty experiences and previously worked on internal buying tools across the Nordstrom and Nordstrom Rack store network.
I care deeply about the intersection of research, systems thinking, and measurable outcomes. My work tends to live in high-complexity spaces — internal tools used by thousands of associates, transactional flows where every second matters, and loyalty systems that directly impact revenue. I believe the best design decisions are made when you deeply understand the user's context, the business constraints, and the data all at once.
Before Nordstrom I worked at PitchBook Data, Boeing, and T-Mobile, designing across fintech, aerospace, and telecom. That range taught me how to move quickly in new domains, ask the right questions early, and build stakeholder trust across functions.
When I'm not designing I'm reading romantasy, cooking (with something from my garden), traveling, or on a dance floor somewhere.
Get in touch — lizziekayerice@gmail.com

Clarity before solutions
I spend more time defining the right problem than jumping to answers. Ambiguity is an invitation to do better research, not a reason to move slower.
Research + Data
Qualitative insight tells you the why; quantitative data tells you the scale. I use both and trust neither in isolation.
Systems thinking
Good design decisions account for what happens upstream and downstream. I design for the edge cases as much as the happy path.
Iteration with intent
I'm not precious about first versions, but I do think every iteration should be driven by something learned, not just something changed.
UX Designer @ Nordstrom
March 2022 - Current
• Led end-to-end design and roadmap for Nordstrom’s internal buying tool. Achieving 53% time savings
(126 min/offer), saving 4,642 buying hours in FY25 and $ 150 K+ in quarterly labor costs.
• Expanded the buying tool to support marketplace Multi- SKU item detection, cutting validation time by
47% and steps by 50%, enabling 35k previously blocked products to reach customers.
• Designed in-transaction loyalty enrollment for point of sale, driving a 4x increase in weekly successful
enrollments (277 to 1,143) across pilot stores.
• Delivered loyalty UX across point of sale with in transaction enrollment, Nordstrom Card visibility,
payment on account, and more. Resulting in +1,127% in-store loyalty enrollments and +1,337% card
applications on launch.
UX Designer @ T-Mobile
October 2021 - March 2022
• Led design of the internal website for T-Mobile’s Digital Innovation Center (In-Lab), creating a centralized
hub for the company’s innovation initiatives.
• Redesigned customer email templates to improve security signaling and new-user onboarding
experience.
• Conducted discovery research on the mobile carrier switching journey, mapping user decision-making to
inform acquisition strategy.
UX Designer @ PitchBook
November 2019 - October 2021
• Led design for PitchBook's industry-specific metrics product, focusing on investment banking, PE, and
VC audiences. Built zero-to-one analytics page in an emerging space consolidating 250+ new data points.
Partnering with industry analysts to validate terminology and presentation.
• Led research and design for PitchBook’s Excel Plugin across Windows, Mac, and Office 365, driving 121%
user growth within two months of launch.
• Redesigned financial data display through in-depth customer research, distilling 45+ data points to the 13
most critical and resulting in 18% greater user engagement in the first week.
• Partnered with PM to define research strategy, prioritize opportunities, and build a roadmap for public
company data features.
UX Designer @ Boeing
June 2018 - November 2019
• Led design strategy for Boeing’s Customer Experience Center, shaping a cohesive interaction vision for
executive-level client visits.
• Designed 150+ interactive kiosks, balancing complex technical content with approachable, intuitive
interfaces.
• Redesigned the Customer Experience Center website, increasing usage by 78%.
Education
Western Washington University, 2019
B.A. Marketing, Minor UX Design
Massachusetts Institute of Technology, 2020
Certificate, Human Computer Interaction